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Slide 1: A A R O N J. H U B E R T Y
2001 NE Trilein Drive, Ankeny, Iowa 52040 | 515.557.7363 | aaronhuberty@wellsfargo.com ENTERPRISE PARTNERSHIPS
ENTERPRISE PARTNERSHIPS | STRATEGY BUSINESS DEVELOPMENT | COST IMPROVEMENT
STRATEGIC BUSINESS DEVELOPMENT
SALES AND MARKETING EXECUTIVE SENIOR RELATIONSHIP, SALES & MARKETING EXECUTIVE
30 SECOND SUMMARY
COST IMPROVEMENT
I’m a builder. I’m passionate about building relationships, developing new business, improving processes, and I’ve done those throughout my career, whether growing referral programs, testing new distribution, reducing marketing expenses, or developing sales strategies. I take pride in building great teams. I’m at my best when positioned on the leading edge of an organization and making a difference. I’m invigorated by a fast-paced working environment that is constantly changing and providing new opportunities. I’m looking for my next opportunity, and that might be working with you.
PARTNERSHIP, BUSINESS DEVELOPMENT, AND COST IMPROVEMENT HIGHLIGHTS
Grew cross-sell business volume at 27% CAGR from 2000 - 2009, which enabled sales teams to originate more high-quality receivables by providing low cost leads and referrals. Lowered expenses by $2.1MM in 2009 from base budget of $14.3MM through a series of changes to partner compensation, team processes, and organizational restructuring. Generated $10.8MM of non-interest income for business P&L in 2009 by negotiating partner compensation plans, improving customer and banker value propositions, and streamlining referral and reporting processes. Improved critical ‘opt-in’ referral metric from 33% in 2005 to 79% in 2009 by gaining executive commitment, agreement on success measures, aligned goal structures, and providing effective sales & training support.
PROGRESSIVE LEVELS OF RESPONSIBILITY
Experience in leading sales teams, centers-ofexcellence, start-ups, and shut-downs. Accountability for team of 34 team members, of which 5 were managers. Promoted 16 team members. Responsible for $14.3 MM department budget. Managed portfolio of 35+ projects.
RECORD OF ACHEIVEMENT
10-year average individual performance rating of 4.6 on 5.0 scale. Team member engagement scores consistently in th 80 percentile of company, industry databases. st 1 team member selected from business to participate in prestigious bank leadership program.
PROFESSIONAL HISTORY
Wells Fargo & Co., Consumer and Commercial Finance Divisions, Global Marketing, 2000 - Present VICE PRESIDENT, BUSINESS / MARKET SEGMENT MANAGER, Des Moines, Iowa
STRATEGIC PARTNERSHIPS AND NATIONAL CROSS-SELL TEAM…………………………………………………………………..2000 – Present Responsibility for referral programs that supplied 842M referrals and generated $1-billion loan volume. Negotiated partner compensation agreements totaling $11MM between Wells Fargo Financial and partners. Tested alternative distribution strategy which resulted in 238% increase in incremental loan productivity. Worked with consultant to plan and execute cost improvement strategies, resulting in $7.6MM savings. Provided program training materials and resources to 800+ consumer finance stores and 3200+ bank stores. Consulted with sales leadership to develop user-friendly, data-driven reports for use by 240 sales managers. “ …can be counted on to deliver outstanding business results.” – Division Marketing Leader, Wells Fargo. “…the type of leader and manager everyone wants on the team.” – Division Business Leader, Wells Fargo.
Slide 2: AARON J. HUBERTY – PAGE 2 OF 2
Wells Fargo & Co. - Continued
DIVERSE SEGMENTS – Responsible for individual contributor and $326M department budget………………………..2007 - Present Worked collaboratively to develop analytic insight and customer segmentation strategy. Focused on accurate research and assessment of “in-language” processes to improve customer experience. CORPORATE SPONSORSHIPS – Responsible for manager, consultant, and $2.8MM department budget…………….2007 - 2009 Measured financial impact of $2MM Kyle Petty NASCAR sponsorship with customers, clients, and team members. Tested online customer treatments to improve overall customer loyalty, satisfaction, and penetration. CORPORATE MARKETING – Individual contributor with program and relationship responsibilities………………………2000 - 2005 Partnered with internal and external partners to send 1.8MM pieces of direct mail, largest in company history. Selected for prestigious “Innovation Award” for Six Sigma project leadership of $2MM leads database initiative.
Norwest Financial, U.S. Consumer Division, 1992 - 2000 BRANCH MANAGER, Consumer Finance, Phoenix, Arizona
Responsible for managing three consumer finance branches in Phoenix metropolitan area. Primary responsibilities: grow loan and sales finance receivables, control bad debt expense, ensure compliant processes, and staff effectively. Year Results 1993 107% 1994 113% 1995 109% 1996 146% 1997 108% 1998 134% 1999 111%
Generated 5M store accounts and $15MM in loan receivables, both highest in Arizona territory, with average Return On Asset of 3.3%. Recruited, hired, managed, and provided training to 70+ assistant managers, credit manager trainees, and customer service representatives. Promoted 14 team members to senior sales roles within the organization. Achieved “Star Performer” distinction which recognized top-performing branch in Southern California & Phoenix. Started as Credit Manager Trainee in 1992 and within 18-months promoted to Branch Manager.
EDUC A TI ON / C OMMUN I T Y I N VOLVEMEN T & PROFESSI ON AL DEVELOPMEN T
St. Ambrose University, Davenport, Iowa Bachelor of Arts – Business Management / Economics (1988 – 1992) COMMUNITY INVOLVEMENT American Cancer Society – Planning Committee (2010) Ankeny School District – Parent Advisory Board (2007 – 2008) The Someday Foundation, Vice President, (2001 – Present) PROFESSIONAL DEVELOPMENT Diverse Mentoring Program Leader (2010) Students in Free Enterprise, National Judge (2008 – Present) Community Banking, Leadership Mastery Program (2008) Leadership Education and Development Program (2004)